RELIABILITY in business
Diversity in
the supply
Home textiles have been at the heart of our work since 2003.
Smirna started as a family business and has steadily expanded its product range over the years. Today, as a traditional home textile wholesaler, we supply curtain, decorative and upholstery fabrics, trimmings and borders.
The world of home textiles has changed considerably since we started. New materials, technologies and trends have emerged, while local needs have continued to evolve. We follow these changes closely and regularly attend international trade fairs, combining what we learn there with our knowledge of the local market.
We develop our product range accordingly, year after year. Our aim is to offer products that are not only relevant, but also practical and well suited to the everyday needs of our customers.
Our daily contact with reseller partners is an important part of this process. Feedback from specialist retailers directly influences what we look for, what we keep in our range and where we see opportunities to expand it.
Perhaps that is what has made Smirna what it is today: a wholesaler where both product choice and long-term partnerships matter.
Why Smirna?
Our home is a reflection of our personality. We work to help express this.
An international perspective, local experience
We keep track of what is happening in the world of home textiles and discover new materials, colours and directions first-hand at international trade fairs. We select what we believe can also work well in the local market.
A good textile is more than just a look
A textile needs to be more than visually appealing. Quality, practicality and long-term performance matter just as much. These are key considerations when we build and develop our product range.
Long-term partnerships
We have been working with reseller partners since 2003. We understand the day-to-day realities of specialist retailers, listen to their feedback and use it to continually refine our product range.
